Students aren’t typically known for being big spenders. Often living on a tight budget of student loans, plus an average of £114.10 a week from parents, many are encouraged to think wisely about their purchases. That being said

Selected as a finalist among eight other SMEs in the ‘Integrated Marketing Communications’ category, BAM’s work with Hostelworld, the world’s number one hostel booking website, supported the UK part of its global ‘Escape to the World’ campaign.

Team BAM have worked with some of the UK’s biggest brands, helping them connect with students, build relationships and, ultimately, drive sales. By working in close partnership with universities, student unions and our BAM-bassadors

Students are notoriously hard to please, and in 2015 they seem to be challenging brands even more with their high expectations. We asked a group of students to answer a questionnaire on what they look for in a brand and their responses

Lucozade’s key objectives were to build brand awareness, encourage sampling of products and drive sales within the higher education sector. The specific aims were to: Engage with Lucozade’s key target market across the brand’s drinks portfolio

Unii is one of the UK’s fastest growing social networks, specifically targeted to students. Unii approached BAM in the summer of 2013 with a view of launching its platform into the UK student market. Our objectives were two-fold: